PROTECTION OF PERSONAL INFORMATION ACT (POPIA) COMPLIANCE

Urban Yuppi is committed to safeguarding the privacy of our website visitors and customers. This policy outlines how we process personal information in strict compliance with the Protection of Personal Information Act 4 of 2013 ("POPIA") and the Electronic Communications and Transactions Act 25 of 2002 ("ECTA").

1. THE RESPONSIBLE PARTY & INFORMATION OFFICER
The responsible party collecting and processing your personal data is K W Allen, trading as Katie Allen Décor & Design / Urban Yuppi.
- Physical Address: Shop 54, Southcoast Mall, Izotsha Road, Shelly Beach, 4265
- Designated Information Officer: K W Allen
- Contact Email: hello@urbanyuppi.com

2. WHAT PERSONAL INFORMATION WE COLLECT
When you utilize our e-commerce checkout, complete our online Interior Design Questionnaire, or contact us, we collect the following necessary data subjects:
- Identifiers: Full name, surname, and identity/VAT numbers (where applicable).
- Contact Details: Email address, mobile/WhatsApp telephone numbers.
- Logistics Data: Physical delivery addresses, geographical location data, and billing details.
- Digital Metrics: IP addresses, cookie preferences, browser types, and user journey analytics.

3. THE PURPOSE OF DATA PROCESSING
Your personal information is collected, stored, and utilized strictly for the following lawful purposes:
- To conclude and execute purchase contracts, including preparing order requests and manual post-checkout shipping calculations.
- To execute courier logistics or direct internal fleet deliveries within South Africa.
- To securely process payments via our authorised gateway, Yoco (Visa and Mastercard).
- To respond to custom carpentry, kitchen, hospitality, or interior design service requests.
- To comply with statutory obligations under the South African Revenue Service (SARS) and company laws.

4. SEAMLESS DISCLOSURE TO THIRD PARTIES
We do not sell, rent, or trade your personal information. We only share specific data with trusted third-party operators who are contractually and legally bound to uphold identical POPIA safety standards. These include:
- Secure payment gateway infrastructures (Yoco).
- Third-party courier networks and logistics partners.
- Web-hosting platforms, database maintainers (Shopify), and accounting systems.

5. DATA RETENTION AND TECHNICAL SECURITY
Urban Yuppi implements reasonable technical and organisational security measures (including secure hosting protocols, access controls, and encryption) to protect your personal data against loss, unauthorized destruction, or unlawful access. Data is securely stored only for as long as necessary to fulfill contractual obligations or comply with South African tax laws.

6. YOUR STATUTORY RIGHTS AS A DATA SUBJECT
In terms of Chapter 8 of POPIA, you retain the right to:
- Confirm whether we hold your personal information.
- Request a copy or correction of your personal record.
- Object to the processing of your data for direct marketing purposes.
- Request the deletion or destruction of personal data that is inaccurate, irrelevant, or no longer authorised.
- Lodge a formal complaint with the South African Information Regulator.

7. COOKIES AND TRACKING TECHNOLOGIES
Our Shopify website utilizes operational and analytical cookies to manage your shopping cart items, preserve your login state, and assess traffic flows. You can configure or restrict cookies through your individual browser software settings, though doing so may impact certain front-end features of the online store.